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為擴大市場份額,比亞迪 BYD 調降了在德國的電動車售價,幅度高達 15%

(圖片取自BYD官網)

在拿下了上一季的電動車銷量冠軍之後,比亞迪 BYD 仍舊持續動作不斷,在其下仰望品牌宣布推出新車之後,在世界市場之中,它正在降低德國的車價,計劃擴大在關鍵市場的領先地位。

最近,比亞迪已將德國電動車價格下調最多 15%。

其中包含了比亞迪最為暢銷的車款 Atto 3 (在中國為王朝系列的元 Plus),今年稍早比亞迪 Atto 3 的價格約為 47,000 歐元。在獲得 15 % 的折扣後,該款電動車的起價將低於 40,000 歐元。

(圖片取自BYD官網)

作為電動 SUV 的車型,它在歐洲與大眾 ID.4 和特斯拉 Model Y 競爭。

藉著價格優勢的各種電動車型,比亞迪不斷的在主要汽車市場贏得市場占比。而且在比亞迪在靠其 Atto 3 和 Dolphin 電動掀背車等低成本電動車深耕市場之際,但它也正在拓展到新的細分市場,除了在去年推出的中型電動SUV車款海獅 07 和宋 L 外,以旗下仰望汽車全新推出的 U7車款等為例,除了平價市場,它也正在向高端市場挺進。

#BYD #比亞迪 #仰望汽車

#電動車 #MYEV #買電動車 #美國隊長MYEV

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